Platforms, Markets and Innovation, by Annabelle Gawer introduces the strategy of building coalitions of customers, suppliers, and complementors. Author brings together a number of the main researchers within the space of platform technique to provide us a book that will likely be a key reference for each practitioners and academics.
This book exhibits that a vibrant group of scholars has arisen around platforms and innovation. Every of the chapters is first fee, with top researchers providing a few of their latest work. This will be an indispensable book for college kids of innovation and know-how management everywhere.
Platforms, Markets and Innovation book takes exploration of the vital but refined position that platforms play in business, society and our private lives. As digital technologies penetrate every nook and cranny of the world around us, we rely on platforms to each help us use the brand new technologies, in addition to prepare new markets of innovation that add purposes on prime of the platforms and make them way more valuable.
This book is designed to assist us perceive the mysterious nature of platforms. It brings collectively the insights of twenty-4 specialists around the world who contributed to the fourteen chapters of the book. Dr Gawer’s book is invaluable to anyone attempting to understand the nuanced nature of platforms, and their implications for the evolution of innovation in the 21st century.
Platforms, Markets and Innovation
Edward Elgar Publishing Inc