Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 4th Edition by Judy Bell and Kate Ternus introduces multi-disciplinary blend of practical actions and creative dilemma resolving that normally requires viewers beyond the fundamentals of virtual merchandising. Students attain knowledge of qualified s modern discoveries and find out worthwhile procedures though currently being inspired to imagine exterior the box applying model.
With these informational applications, readers can discover how to generate and produce qualified shows that should facilitate their shift with the classroom into the workplace. This book teaches the top methods in visual merchandising as at the moment utilized by experts inside the retail trade.
Making use of Bell’s Look-Compare-Innovate model to feel exterior the box, students will produce a watch for effective merchandise presentation along with the awareness and expertise to make retail environments that promote. It captures the direction during which present day retail trade is going and prospects pupils past the basic principles of visual merchandising. Students will comprehend new discoveries and master useful new approaches.
By reading Silent Selling 4th Edition, students can learn to develop and deliver professional-quality shows that may facilitate their transfer in the classroom into the workplace, which happens to be for the core of reinventions occurring in retail companies worldwide.
This Fairchild book also includes prosperous array of end-of-chapter pursuits to allow students to apply their finding out and artistic capstone initiatives that college students can share with likely employers to showcase their techniques and skills.
Silent Selling: Best Practices and Effective Strategies in Visual Merchandising, 4th Edition
Judy Bell and Kate Ternus
Fairchild Pubns; 4th Revised edition
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